How to Add Value to Your Business – An Idea From Left Field

how to add value to your business thank your subscribers

How To Add Value -Thank your suppliers

 

So here’s the thing, there are lots and lots of tips out there on how to grow your business. Focus on x, do y, invest in z. But how often do those tips do something tangible for you and actually add value to your business?

This article isn’t meant to be a “five step plan on how to add value “, or an easy to follow checklist.  This is something deeper. How you choose to experience your environment and the impact that will have on your business.

It’s Easy to Lose Sight of Your Goal

Often as you watch the money go out of the business, particularly when your business is in critical phases, the inevitable question of “was that money really worth it,”often arises. New marketing campaigns, new websites, new product lines, a new coffee machine in the kitchen – you know what I mean -they all beg the question.

When those doubts creep in, I often see a constriction in the business. Constriction often is a result of fear, fear that there is more money going out than coming in. Fear of the business not going to the next level!

 

But what if you were able to look at this from a fresh perspective?

What if instead of lamenting about money being spent, you were thankful and grateful to your suppliers?

How many of your suppliers have you genuinely thanked in recent times?

“Thank my suppliers? What? I pay them, they should be grateful to me.” I hear this sort of statement often.

However, without them providing their products and services, would you even have a business?

How do you think your suppliers would respond to your gratitude?

 

The Inspiration on How to Add Value

I’d love to share where this idea came from.

I was working with my new bookkeeper, who was doing an amazing job of setting up my accounting software and making sense of the (pretty much a full shoe box) receipts. When she was finished, and I was no longer in the grip of anxiety while looking at that box, I realised how much she had changed my life by providing that service to me. Deep with gratitude, I now treat her in the same way that I would treat a client. With deep gratitude for the work and the impact that she has had upon me.

Now you might think that this is fair enough, but have you ever considered every person and business that provides a product and service to your business? If you considered them with the same level of gratitude as you do your existing clients or your referrers, what would be the difference in your business I wonder?

The Payoff

With this attitude, I’ve seen the fostering of long-term relationships.  Long term relationships that create potential for referrals, not to mention possible future business opportunities. Being genuinely grateful for these people who do what they do, so that you can do what you do, completely shifts the focus.

How often do you show gratitude for your suppliers for you being able to achieve what you achieve within your business and personal life? Could you really run your business the way that you do without your courier, your office space, your accountant or bookkeeper? What about your insurance broker, or even your coach?

 

If you have trouble connecting to a place of gratitude, check out the video below.   In it, I discuss the gratitude meditation process that I use to link together the smallest thing that I could be grateful for.  By doing this, I realise the interconnectedness of the people around me.

 

Leave a comment to let me know your thoughts on this and how shifting into gratitude for your suppliers has changed the way that you experience your environment.

 

 

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